Studies in Economics and Business Relations <p>Studies in Economics and Business Relations (SEBR) is a peer reviewed international journal published by Saba Publishing. The aim of the journal is to provide a venue for researchers and practitioners to share theories, views, research and results in areas of Economics, Management, Accounting, Auditing and Finance. Articles are published in English.</p> <p><strong>Editor in Chief: <a href="" target="_blank" rel="noopener">Dr. Faozi A. Almaqtari</a></strong><br /><strong>ISSN (online)</strong>: <a href="">2709-670X</a><br /><strong>Frequency:</strong> Biennial</p> SABA Publishing en-US Studies in Economics and Business Relations 2709-670X The Impact of Demonetization Process on the Performance of Nifty <p>This paper investigates the impact of demonetization process on the performance of Nifty 50 and its Sectorial Indices. The study uses data of closing prices from 28 June 2016 up to 20 March 2017. The study employs descriptive statistics, paired sample T test and ANOVA to evaluate the impact of demonetization process on the performance of Nifty 50 and its Sectorial Indices. It has found that there is statistical significance at the level of 5% that Nifty 50 dropped after the demonetization event as compared to the pre demonetization event. Further, the results reveal that most of Sectorial Indices of Nifty 50 sloped downward post demonetization event and the significance of the statistical results are varied from one sector to another. It is recommended that periodic review of the policy should be made to iron out the negative impacts of demonetization. Also, it is imperative to evaluate the impact of demonetization on the short, medium, and long run to avoid any grey areas for any future policy regarding cashless economy or demonetization.</p> Mohd. Shamim Copyright (c) 2021 Studies in Economics and Business Relations 2021-06-30 2021-06-30 2 1 16 30 10.48185/sebr.v2i1.284 AN EMPIRICAL INVESTIGATION OF FACTORS INFLUENCING GREEN PRODUCT PURCHASE INTENTION OF MILLENNIALS <p>This paper looks into the sustainability aspect from millennials point of view and highlight the factors which influence their buying decision to prefer green or eco-friendly products over traditional products. Initially, those factors were identified which have an impact on green product purchase intention and their relationship is assessed. To explore the factors, an extensive literature review was conducted and three factors green brand knowledge, attitude towards green brand and willingness to pay were found to be pertinent. This study adopts a conclusive research design to investigate the impact of these factors on green product purchase intention. Data was analyzed through exploratory factor analysis, confirmatory factor analysis (CFA) and structural equation modeling (SEM) on a sample size of 376. Results of study showed that all the constructs namely green brand knowledge, attitude towards green brand and willingness to pay have direct and positive effect on green product purchase intention.</p> Mohd Maaz Khan Sherwani Mohd. Azmi Khan Mohd. Amanullah Amgad S. D. Khaled Copyright (c) 2021 Studies in Economics and Business Relations 2021-07-17 2021-07-17 2 1 45 59 10.48185/sebr.v2i1.307 Effect of Corporate Governance Mechanisms on Value Relevance of EPS and BV: Evidence from the Indian Tourism Industry <p>This paper examines corporate governance's effect on the valuation of Earnings per Share (EPS) and Book Value (BV).Differently from empirical previous studies in the area of corporate governance and value relevance of EPS and BV, this study investigates this impact within a unique setting of publicly listed tourism firms Using panel data from a selection of some Bombay Stock Exchange (BSE) listed companies from 2013 to 2015. The paper explored three aspects of the mechanisms of corporate governance: the board of directors (size, composition and diligence), the audit committee (size, composition and diligence) and foreign ownership .The study uses descriptive statistics, correlation and multi-regression model to analyse the influence of corporate governance on the value relevance of EPS and BV for the Indian tourism industry. The results show that the interaction between corporate governance mechanisms and value relevance of BV has more impact on the share prices than EPS. It is recommended that the Indian tourism industry should pay more focus to corporate governance mechanisms in order to improve its value relevance of EPS, BV and share prices.</p> Saleem Ahmed Aqlan Yaser M. Alashaf Mohammed Salem Barakat Dheya A. Zaid Copyright (c) 2021 Studies in Economics and Business Relations 2021-06-30 2021-06-30 2 1 31 44 10.48185/sebr.v2i1.285 INDIA’S BILATERAL TRADE WITH CHINA- EMPIRICAL STUDY BASED ON TRADE INTENSITY INDEX & TRADE RECIPROCITY INDEX <p style="text-align: justify; line-height: 150%; margin: 0in 0in 10.0pt -4.5pt;"><em><span lang="EN-GB" style="color: black;">This paper is an attempt to examine and compare the bilateral relationship between India and China. It analyses the trends in trade and the major composition of commodities being traded between India and China during the period (2008-2017). Annual Growth Rate (AGR), Combined Annual Growth Rate (CAGR), Trade Intensity Index (TII), and Trade Reciprocity Index (TRI) have been used in order to analyse the bilateral trade between India and China. The present study reveals that India imports 3 to 4 times more than it exports to China whereas overall trade between India and China also increased over the years specially in the area of import as compare to India’s total trade to the world. However, the top ten commodities that have been dominating in India’s trade with China are: Ores, Cotton, Copper and articles, Organic chemicals, Electrical machinery &amp; equipment, nuclear reactors, etc. Trade Intensity Index reveals there is serious unbalanced trade relationship between India and China from India’s point of view and India need to take productive steps for minimising unbalanced trade balance. Whereas, TRI index also reveals that India is stepping towards unbalanced trade with China as the import indices keep on increasing in comparison to export indices and therefore, balance of trade results unfavourable which requires India to rethink and revamp its export and import policy.</span></em></p> ANAND SHANKAR PASWAN Copyright (c) 2021 Studies in Economics and Business Relations 2021-07-14 2021-07-14 2 1 1 16 10.48185/sebr.v2i1.81 "Exploring the Association between Job Satisfaction and Productivity: Empirical Evidence from India" <p>The study aimed to study the impact of job satisfaction on employee’s productivity. The study is based on primary data, which was collected from Poona College.</p> <p>The questionnaire was distributed to the employees in Poona College. According to H.R department, there are 300 employees in the college. They are taking place in every level and filed. In obtaining the sample size of the population, employees in Poona College were selected. The researcher further selected 15% of employees, it was counted in the formula of (300*15/100=45).</p> <p>Results revealed that satisfied employees have positive attitudes about their jobs. Satisfied workers are tend to work on time, loyalty and commitment to the job, tend to improve knowledge, willing to accept more responsibility, with a reduction of absenteeism. The positive attitudes will increase the quality and quantity of employees’ performance. Therefore, such a situation is good for an organization but some organizations do not concern about satisfaction of employees. Hence, if organizations can be more concerned about the job satisfaction of employees’ better productivity can be expected, as the relationship between satisfaction and productivity is positive and significant. This aspect should be given more consideration by the managers in order to improve productivity.</p> OMAR ABDU SAEED S.N. Waghule Copyright (c) 2021 Studies in Economics and Business Relations 2021-07-17 2021-07-17 2 1 10.48185/sebr.v2i1.301